Iconic show for Robe at Battersea Power Station

Robe ROBIN moving lights and CitySkape Xtremes from Robe's LED range were at the heart of a glamorous lighting scheme created by LD Nick Jevons of Electric Fly Productions for leading cosmetics brand Rimmel in London's iconic Battersea Power Station.

Staged on the eve of London Fashion Week, it celebrated 10 years of collaboration between supermodel Kate Moss and Rimmel, together with the launch of Rimmel's new 'London Lipstick Collection by Kate'.

Electric Fly was working for production company Iris Experience, for whom they regularly provide visual design and technical production services. All the lighting equipment was supplied by Blackburn based HSL.

Kate Moss arrived – in true rock 'n' roll style – by helicopter.

The lighting scheme encompassed both internal and external elements. Explains Jevons, "As one of London's greatest and most famous historical landmarks, it was a real honour to be asked to light Battersea Power Station. I immediately thought of using Robe's CitySkapes because I needed very powerful fixtures to produce a complete blanket coverage across the dark brown brick surface of the building, and also I wanted to use energy efficient sources …. so the Xtremes ticked all the boxes".

The north east side of the building – prominent to all guests as they arrived, shimmered in deep, luscious lipstick red for the evening, courtesy of twelve Robe CitySkape Xtremes. The Xtreme's colour range was "excellent for the job" comments Jevons, "They really produced the near textured 'coating of light' effect that I wanted".

Guest's limos and taxis pulled up at the front entrance to the event space (a self contained covered structure within the carcass of the Power Station closed in 1983 and now Grade II listed by English Heritage) and entered through a long corridor lit first in red and then in blue.

A foyer area featured a series of giant printed stand up graphic panels showing a retrospective of Kate Moss Rimmel images spanning the last decade, and from there guests passed into the main event space, complete with stage, bar, lounge and VIP areas.

The eye-catching set was designed by Iris, and took some key aesthetic starting points from Rimmel's current London Lipstick Collection ad campaign, resulting in a fragmented, deconstructed Union Jack with white and grey tone finishes. This was lit by Jevons in red, white and blue ….. "It was screaming for it," he explains.