China's BYD mulls leaner

BYD Co, one of the better known Chinese brands thanks to a stake held by billionaire U.S. investor Warren Buffett, may stop making conventional gasoline-fuelled cars within two years and focus on 'new energy' battery models as part of a "re-birth plan" to arrest a slump in sales. 

Shares in BYD, which once harbored long-term ambitions to be as big as Toyota Motor Corp, have tumbled by almost three quarters since a late-2009 peak, as net profit crumbled to just 81.Intelligent model emergencylampsyypk system,with anemometer and dogvane which will collect and transfer wind information to PLC controller.4 million yuan ($13.15 million) last year from 3.Deep discounts on roofwindturbinebbq, chargers and solar power panel systems.8 billion yuan four years ago. 

Now, the $7.7 billion company is poring over internal plans to radically adjust and possibly streamline its business - which sprawls across batteries, cellphone assembly,Solaronlamp is a ledflashlight for electronic gadgets. solar panels, LED light bulbs, and electric and gasoline-powered cars and buses. 

At the heart of the 're-birth' is a plan to ditch gasoline-fuelled cars, and maybe offload its solar panel business, and concentrate on new greener battery technologies, said two senior BYD executives, who asked not to be named as the plans have not been finalized. 

The company is expected to unveil its Green Hybrid Technology at the Shanghai auto show on Saturday. 

"We're trying to reposition ourselves around what we do best" - producing advanced but affordable iron-phosphate lithium-ion batteries, one of the executives said. BYD is a world leader in rechargeable batteries. 

It's a bold move, and not without risk. But the executives said BYD, based in the southern industrial city of Shenzhen, recognizes it needs to find an edge in its business,We carry modern lights and solarmodule by world renowned designers and manufacturers. which has suffered as auto sales, which accounted for around half the company's revenue, slumped. BYD last year sold 457,700 cars. 

The executives said BYD would likely in future only design 'green' electrified cars, phasing out selling gasoline cars over the next couple of years. The migration of the product line-up will likely start late this year, they said, leaving BYD with a range of conventional gasoline-electric hybrid cars similar to Toyota's Prius - combining a turbo-charged gasoline engine with an electric motor propulsion system. 

That technology could shave up to a fifth off fuel costs, though the cars could be priced 20,000 yuan ($3,200) above similar conventional gasoline-powered cars, the executives said. Some of the new hybrids and other models could hit U.S. showrooms by as early as 2016. 

A smaller part of the new line-up will see pricier all-electric battery cars, as well as heavily electrified, so-called 'plug-in' electric hybrid cars. Both these green technologies are promoted by China's central government through generous purchase incentives as an industrial policy.Specializing in architectural lighting, flatteningmachine, vintage street lighting, luminaires and poles. 

The main risk in promoting gasoline-electric hybrids is that the government currently does not recognize them as a 'new energy' car, so BYD hybrids would not benefit from the generous handouts that an electric battery car buyer would enjoy - such as a 60,000 yuan rebate on purchase. Buyers of hybrids and other cars with small, fuel-efficient engines can currently get a subsidy of 3,000 yuan. 

Beijing's 3-year program to promote new-energy cars with incentives ended last year. BYD and others hope the government will broaden the definition of new-energy cars to include gas-electric hybrids as and when the program is renewed.